Pengertian Prestige Pricing

Kerugian dari penetapan premium pricing; Tidak hanya sisi positif yang bisa didapatkan perusahaan dari metode premium pricing ini, namun sejumlah sisi negatifnya adalah sebagai berikut: Biaya untuk membangun serta mempertahankan strategi penetapan premium pricing sangatlah besar. Jika tidak memiliki imaje yang tangguh, maka konsumen. Penting untuk memahami terlebih dahulu pengertian pricing strategy. secara umum, definisi strategi penetapan harga atau pricing strategy adalah suatu kebijakan dari perusahaan dalam menentukan biaya yang dikenakan untuk produknya (barang dan jasa). Harga produk mungkin sulit ditentukan.

Berikut adalah beberapa brand yang menggunakan prestige pricing strategy dan telah sukses menjadi lifestyle di masa kini! Apple merupakan salah satu contoh paling umum yang menunjukkan konsep harga prestige. Apple telah menunjukkan bahwa dengan menetapkan harga produk lebih tinggi dari pesaing mereka dan memiliki identitas merek yang. Selain dari informasi diatas, terdapat beberapa pengertian harga menurut para ahli. Adapun pendapat tersebut dapat dilihat dibawah ini. Yang dimaksud dengan prestige pricing ialah strategi dalam menetapkan tingkat harga yang tinggi sehingga untuk konsumen dapat peduli dengan statusnya akan. 3 kelebihan menggunakan penetapan harga price skimming. 3. 1 mendapatkan bep lebih cepat. 3. 2 segmentasi yang tepat. 3. 3 margin keuntungan lebih tinggi.

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Kami berusaha menampilkan informasi mengenai Pengertian Prestige Pricing secara lengkap, dari berbagai sumber di internet. Pembahasan artikel di atas Kami sampaikan inti-intinya saja, bisa dikatakan sebagai kesimpulannya. Untuk melengkapinya, berikut ini ada beberapa video yang menjelaskan secara lengkap seputar Pengertian Prestige Pricing. Silakan disimak.

  • NOTIF! Ep.18 Premium Brands Prestige Pricing Strategy! Strategi Ampuh yang dipakai oleh Apple!

    ( Read More)

    Welcome Back to Notif! Perkenalkan segmen baru dari podcast Teman Startup (Ngobis), yaitu Notif! Notif atau Notifikasi adalah sebuah segmen baru dari Teman Startup untuk ngobrolin hal-hal yang gak penting-penting banget, tapi kayanya seru aja buat diomongin. Mulai dari fenomena-fenomena unik, berita terbaru, sampai hal-hal yang mungkin gak perlu didengerin tapi yaudah gapapa. Setiap pembahasan kita coba hubungin ke bisnis dikit, supaya gak absurd-absurd banget, dan pastinya bisa jadi insight buat temen-temen dalam menjalankan startup atau bisnis temen-temen.

    Di episode kedelapan belas Notif! ini, Jojo is back! Hari ini kita akan membahas mengenai topik prestige pricing strategy pada premium brands! Dimulai dari permainan BiBiDak dari Jojo lanjut kepada contoh-contoh pricing strategy, di episode notif hari ini kita akan berdiskusi mengenai contoh-contoh premium brand yang menggunakan prestige pricing strategy untuk branding mereka. Banyak sekali top rated brand yang menggunakan prestige pricing strategy untuk menyampaikan pesan kualitas brand yang baik dengan harga yang berprestisi. Yuk dengerin diskusi episode notif kali ini dan cari tau strategi penerapan dari Prestige Pricing dan Pricing Strategy lainnya!
    ————————————————————————

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  • Strategi Penentuan Harga - Skimming Pricing [Portal HR]

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    Price skimming ini digunakan agar biaya pengembangan produk dapat cepat kembali. Karena memang biaya pengembangan produk sangat mahal, tentunya biaya ini harus dapat di tutup secepatnya.

    Bagi HR yang ingin berdiskusi mengenai dunia HR dapat bergabung pada grup telegram kami di t.me/portalhrHOGAndalSoftware

    #AndalSoftware #PayrollSystem #SkimmingPricing

  • What Is Premium Pricing Strategy (Pros, Cons & Best Examples)

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    Learn what premium pricing strategy (or prestige pricing) is with brand examples and strategy pros and cons.

    ✅ FREE PRO BRAND STRATEGY BLUEPRINT:
    brandmasteracademy.com/brand-strategy-blueprint/?utm_source=youtube&utm_medium=organic&utm_term=yt-banner&utm_content=&utm_campaign=bms

    By the end of this video, you’ll know what a premium pricing strategy is, why to use it, the advantages and disadvantages as well as prestige pricing examples from Apple and Nespresso.

    First, we’ll answer the question “What is promotional pricing strategy?” with an explanation and definition before we explore the different reasons you might want to use this pricing technique.

    Next, you’ll discover the psychological impact of pricing and how it effects a brand’s perception in the market.

    Then we’ll dive into the premium pricing strategy pros and cons looking in detail at the advantages and disadvantages of each.

    You’ll then learn how both Apple and Nespresso have used this strategy to perfection before we look at the final considerations for using this pricing strategy.

    0:00 What Is Premium Pricing Strategy? (Pros, Cons & Best Examples)
    1:22 What Is Premium Pricing?
    1:52 Why Use A Premium Pricing Strategy?
    2:21 The Psychological Impact Of Price
    3:06 Premium Pricing Strategy Pros & Cons
    3:39 Advantage #1: Higher Profit Margins
    4:05 Advantage #2: Enhanced Brand Perception
    4:27 Advantage #3: Enchanced Competitive Advantage
    4:59 Disadvantage #1: Higher Marketing Costs
    5:12 Disadvantage #2: Smaller Target Segment
    5:31 Disadvantage #3: Open For Undercutting
    6:04 Example #1: Apple Premium Pricing Strategy
    7:08 Example #2: Nespresso Premium Pricing Strategy

    #brandstrategy #premiumpricing #premiumpricingstrategy #Premiumpricingexamples #Premiumpricingstrategyexamples #Prestigepricing #Prestigepricingstrategy #Premiumpricingadvantages #Premiumpricing #brandmasteracademy

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  • Price vs Cost | Difference between Price and Cost

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    In this video we are discussing about difference between Price and Cost.
    Also I have tried to cover basic Costing Methods and Pricing strategies with examples.

  • What Is Price Segmentation (Modern Brand Example)

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    Learn what price segmentation is and how brands use it to appeal to different market segments.

    ✅ FREE PRO BRAND STRATEGY BLUEPRINT:
    brandmasteracademy.com/brand-strategy-blueprint/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms

    By the end of this video you’ll know what price segmentation is how how to use it with a modern price segmentation example.

    First, we’ll answer the question “What is price segmentation?” so you can understand how brands charge different market segments different prices for the same or similar products or services.

    Next we’ll take a look at an example of price segmentation with Adobe and how the offer students discounted pricing as a stepping stone to their full pricing structure.

    We’ll also take a look at value based pricing typically used in the creative services industry where agencies charge clients based on the value of the work to specific clients.

    Next, you’ll discover how to develop a proce segmentation strategy for your own brand with this step-by-step process.

    0:00 What Is Price Segmentation? (Modern Brand Example)
    1:22 What Is Price Segmentation?
    1:53 Price Segmentation Examples
    2:08 Adobe Price Segmentation
    2:40 Value Based Pricing
    3:58 Step #1: Segment Your Market
    4:43 Step #2: Detail Your Segments
    5:22 Step #3: Define Your Offers

    #pricesegmentation #Pricesegmentationtypes #Typesofpricesegmentation #Examplesofpricesegmentation #Pricesegmentationstrategy #Pricesegmentationexample #Pricesegmentationexamples #Pricemixinmarketing #Pricingstrategy #brandstrategy #brandmasteracademy #adobepricingsegmentation #valuebasedpricing

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  • Psikologi Marketing - Siap siap kebanjiran order

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    Salah satu tugas penting dari peran marketer/pemasar yang hebat adalah memahami bagaimana serta mengapa orang-orang berpikir dan bertindak seperti yang mereka lakukan. Inilah psikologi marketing. Jadi, sebelum Anda melakukan strategi atau taktik pemasaran yang cenderung teknis, sangat membantu jika Anda memahami terlebih dahulu bagaimana orang-orang beroperasi. Mengapa? Sederhananya karena memahami beberapa prinsip kunci psikologi dapat mengubah pemasaran/marketing Anda dari baik menjadi luar biasa.

    Psikologi marketing adalah pemahaman soal motif-motif yang memengaruhi emosi serta tindakan pasar dalam memandang suatu produk maupun jasa yang ditawarkan oleh pebisnis.

    Yuk Simak apa saja strategi yang dapat anda terapkan di bisnis anda

    Chapters
    00:00 Opening

    -PRODUCT
    01:53 Kenali Produkmu
    02:08 5W1H
    03:05 SWOT
    04:38 Prioritas Kebutuhan
    10:23 Packaging
    12:38 Warna

    - PROMOTION
    14:40 Kenali Promosimu
    15:18 Copywriting
    18:18 Social Proof
    19:52 Feedback

    -PRICE
    22:02 Skimming Pricing
    22:38 Charming Pricing
    23:11 Bundling Pricing
    23:47 Comperative Pricing
    24:16 Margin Pricing
    24:47 Decoy Pricing
    25:41 Prestige Pricing

    - PLACE
    26:00 Kenali Tempat Usahamu

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    #psikologi #testkepribadian #ceritapsikologi

  • Psychological Pricing and How to Incorporate it Into Your Business

    ( Read More)

    Psychological pricing, a subset of pricing strategies, is used to impact customer behavior. Learn more about these tactics, how they influence purchasing and how to incorporate them into your business strategy.

    Associated Article: 5 Psychological Pricing Tactics That Attract Customers, With Examples

    Liked this video? Check out these!
    ○ youtu.be/DH1dm-zb1wQ
    ○ youtu.be/Bj7j3iD8bow
    ○ youtu.be/3J1F9GH0f8Q

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  • Chapter 09 - Retail Pricing

    ( Read More)

    Chapter 09 - Retail Pricing

  • PRICING STRATEGIES: COST PLUS PRICING-PENETRATION PRICING,PREDATORY PRICING,COMPETITION BASED

    ( Read More)

    LESSON OBJECTIVES
    By the end of the session we will have:
    Identified the meaning of pricing strategy.
    Identified and defined different methods of pricing strategy.
    Critically Analyzed different pricing strategies' like cost plus pricing, penetrating pricing, competition based pricing, promotional pricing, and price skimming, psychological pricing, predatory pricing.
    key words:
    Pricing strategies
    Competition based pricing
    Cost plus pricing
    Mark up
    Penetrating pricing
    Promotional pricing
    Predatory pricing
    Loss leader
    Price leadership
    Psychological pricing

  • Part 1/2 Price Skimming using a premium version of your product of service

    ( Read More)

    Price Skimming helps to get the most money out of your customers and by using a simple Premium version of your product or service you can do this without leaving them feeling ripped off.

    With example from the book publishing and Retail industry

    Bought to you by Trig-Point.co.uk

  • What SEO Agencies can Learn from Starbucks about Premium Pricing

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    Have you ever noticed how sitting in a Starbucks makes you feel? This is no coincidence and it is a big part of the brand's success!

    In this video, I'll tell you all about brand experience based on an example we all know: Starbucks and Dunkin' Donuts. They both sell pretty much the same product, except Starbucks has figured out how to solve a frustration in the market and demand a premium price for resolving it. The business is set up to provide an experience, and that is what they are selling. Not just their product.

    How did they take a commodity like coffee and design a business that consistently delivers exceptional returns. How can you apply some of these lessons to your own business? (Especially SEO and Marketing Agencies)

    Find out by watching this video and hit that subscribe button to stay up to date on all things SEO.

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  • What is ODD-EVEN RATIONING What does ODD-EVEN RATIONING mean ODD-EVEN RATIONING meaning

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    ✪✪✪✪✪ theaudiopedia.com ✪✪✪✪✪

    What is ODD-EVEN RATIONING? What does ODD-EVEN RATIONING mean? ODD-EVEN RATIONING meaning - ODD-EVEN RATIONING definition - ODD-EVEN RATIONING explanation.

    Source: Wikipedia.org article, adapted under creativecommons.org/licenses/by-sa/3.0/ license.

    Odd–even rationing is a method of rationing in which access to some resource is restricted to half the population on any given day. In a common example, private vehicles may be allowed to drive, park, or purchase gasoline on alternating days, according to whether the last digit in their license plate is even or odd. Similarly, during a drought, houses can be restricted from using water outdoors according to the parity of the house number.

    Typically a day is "odd" or "even" depending on the day of the month. An issue with this approach is that two "odd" days in a row occur whenever a month ends on an odd-numbered day. Sometimes odd or even may be based on day of the week, with Sundays excluded or included for everyone.

    The efficacy of odd–even rationing is debated. In a case like gasoline, it does not actually reduce consumption, since people prevented from filling up one day will just fill up the day before, and vice versa; the total number of people in line on each day is unchanged. Some propose it has psychological effects like reducing panic buying, discouraging people from making small purchases on a daily basis, or emphasizing the shortage and further discouraging unnecessary trips.

    Rationing access, rather than gasoline, based on number plate parity can reduce traffic congestion. In some areas, wealthier people purposely own two cars with opposite-parity number plates, to circumvent any restrictions. Vanity plates which do not contain any digits may be arbitrarily classed as odd or even.

    Zero is an even number; indeed, half of the numbers in a given range end in 0, 2, 4, 6, 8 and the other half in 1, 3, 5, 7, 9, so it makes sense to include 0 with the other even digits for rationing. However, many people are unaware that zero is even, and this ignorance can cause confusion. The relevant legislation sometimes stipulates that zero is even. In fact, an odd–even restriction on driving in 1977 Paris did lead to confusion when the rules were unclear. On an odd-only day, the police avoided fining drivers whose plates ended in 0, because they did not know whether 0 was even.

    Odd–even rationing was instituted in the U.S. as part of the response to the second gasoline crisis in 1979, when turbulent conditions in Iraq and Iran led to worldwide oil price increases, even though a supply shortage did not materialize in the U.S.

    After Hurricane Sandy hit the eastern coast in late October 2012, gasoline became scarce and caused lines to extend miles past stations and people to wait for hours to fill cars or gasoline tanks for generators powering houses without electricity. Panic buying and fuel hoarding began to occur within days of the storm. On November 3, 2012, New Jersey governor Chris Christie issued a gas rationing system to follow the odd–even rule to ease lines in 12 counties. A few days later on November 8, New York City Mayor Michael Bloomberg, along with Nassau County Executive Ed Mangano and Suffolk County Executive Steve Bellone, instituted an odd–even rationing system due to gasoline shortages from Hurricane Sandy. In New York City, such rationing lasted through November 23 due to the increased travel and gasoline demand during the Thanksgiving week, while it ended more than a week earlier in the other counties. License plates without numbers, such as vanity plates, were considered odd.

  • 3 Formulas to Make $5,000 in Membership Fees - Directory Website Tips

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    Start Your Own Member Directory Website:
    ▶ TRY FREE DEMO: brilliantdirectories.com/themes

    Tip of the Week - Webinar Wednesday 52

    Thanks for joining Brilliant Directories for Tip of the Week! This is a segment from Webinar Wednesday 52, recorded live on November 14, 2018.

    This Tip of the Week covers topics including:
    - 5 Main Reasons Members Pay Dues & Fees
    - Setting Up Your Revenue Goals
    - 3 Proven Pricing Formulas
    - 3 Ways to Generate $5,000
    - User Example: Higher Priced Product/Service
    - User Example: Lower Priced Product/Service

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  • Waterloo Ford Employee Pricing Truck Month Event August 2018

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    Get the details of this exciting promotion here:
    waterloofordtruckmonth.com/

    TRUCK MONTH is on NOW at our dealership, so if you already own a truck… or you are planning to get a new truck in the next 12 to 18 months… you OWE IT TO YOURSELF to take a few minutes and listen to the important information we have for you regarding the Canadian dollar and your existing truck.

    As you are most likely aware, the US dollar is presently at a five year high. What you might not know is that the strong currency favouring our US neighbours has created a buying frenzy with US car dealers for quality Canadian pre-owned trucks.

    Aggressive dealers, wholesalers and buyers are making daily offers to our dealership for our available truck inventory. These conditions could provide YOU with an incredible opportunity to get an unusually high offer for your existing pick-up… and get you in the truck you really want to drive!

    We are currently giving some of the highest trade values we’ve ever seen… and with the current trucks deals packed up this month… many customers are leaving our dealership with a brand new truck paying less monthly than what they were paying for their old truck!
    If you are curious to know what you could get during these unusual circumstances for your existing truck, simply click the MAKE ME AN OFFER NOW button to take an appointment and get an appraisal.

    Due to the huge numbers of customers taking advantage of this opportunity, our buyers are appraising and selling at a rate of 30-40 trucks a day with our U.S. Buyers, and we expect it to get even busier. To make sure we are available and to maximize the value of your trade, we strongly suggest you click our MAKE ME AN OFFER NOW button. Let's get the process started to getting you huge money for your truck. By complete the quick Web form our pre-owned manager will get IMMEDIATELY networking with our US buyers to get you the MAXIMUM MONEY and the largest offer possible… it will only take a few minutes.

    Now let me give you a few examples of the promotions and rebates we have going on RIGHT NOW at the dealership on some of your favourite trucks… keep in mind that all these prices and payments DON’T include the insane amount of money we will try to get you for your trade… that amount could considerably reduce the final price tag!

    Want a bold design coupled with a quiet, hard-working interior. Rugged durability built from the frame up and some of the most advanced technology you'll find in a truck in 2018… you’re thinking Ford F150! During our Ford Employee Pricing Truck Month Event, you could enjoy up to $15,500 in total price adjustments on the 2018 F-150 Limites with select optional features added; plus, eligible Costco members receive an additional $1,000 on select 2018 F150 models! This could help you keep up to $16,500 in your pockets!

    Need something even bigger? Then you’re thinking Super Duty! During our Ford Employee Pricing Truck Month Event, you could get up to $12,728 in total price adjustments on the Super Duty model build tough for you; plus enjoy an additional $1,000 in savings if you’re an eligible Costco member! That’s up to $13,728, and that’s what I call a Super Duty deal!

    Get an exciting offer for your trade AND your up to $16,500 Truck Voucher now during our Ford Employee Pricing Truck Month Event! Click the MAKE ME AN OFFER NOW button, complete the quick Web form… and our pre-owned manager will get you the BIGGEST offer possible… it will only take a few minutes. We will also provide you immediate access to your Truck voucher.

    Quick before the strong US dollar conditions and our truck month offers are over!

  • Asus ROG Zephyrus G15 Vs HP Omen // NEW favorite Laptop

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    For the past few years the HP Omen 15 has been my favorite laptop, but since getting my hands on the Asus ROG Zephyrus G15 the tides have turned and I believe I have found my new favorite gaming laptop for creative professionals. ►⏩►⏩ Check specs and pricing in the links below…

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    💻 Zephyrus G15 *RTX 3070* ( geni.us/ZephyrusG15-3070-DR - Commission Earned )

    💻 HP Omen **Ryzen 7 5800H** ( geni.us/HP-Omen-DR - Commission Earned )

    I have really enjoyed the HP Omen as one of the best budget-friendly options for creative professionals looking for the power necessary for video editing, After Effects, 3D Modeling, Architecture, and more. It held a good build quality and great performance. However, when I got my hands on the Asus ROG Zephyrus G15 I was met with even better performance build quality and battery life. This has made all the difference.

    The Asus ROG Zephyrus G15 and HP Omen are well suited for 4k video editing, design, photo-editing, 3D modeling, After Effects, and more!

    Timestamps:
    0:00 - Asus ROG Zephyrus G15 Vs HP Omen 15
    0:09 - Component Specs
    0:29 - Build Quality and Materials
    0:47 - Weight & Thickness
    1:02 - Build Assembly
    1:43 - The Tap Test
    2:10 - I/O Ports
    2:40 - SD Card Vs Micro SD Card Reader
    3:29 - Opening the Lids
    3:40 - Screen Flex
    4:09 - Screen Wobble
    4:19 - Webcam Test
    4:52 - Keyboard & Trackpad Section
    5:02 - Trackpad
    5:30 - Keyboard
    5:47 - Keyboard and Trackpad Audio Test
    6:04 - Screen Brightness, Color Gamut Range, and Color Accuracy
    6:40 - Speaker Audio Sample
    7:05 - Battery Life
    7:52 - Fan Noise at Idle
    8:04 - RAM Upgrade Path
    8:21 - Cinebench R20 & R23
    8:46 - Geekbench Single & Multi-Core
    8:59 - Autodesk 3DS Max & Autodesk Maya
    9:13 - PTC Creo & Solidworks
    9:22 - After Effects Benchmark
    9:50 - Gaming Benchmarks
    10:11 - 1080p, 4k, and 6k Premiere Pro Export Times
    10:25 - 4k & 6k Premiere Pro Playback Test
    10:42 - DaVinci Resolve Export Times
    10:58 - Thermals & Fan Noise
    11:34 - Photoshop Benchmarks
    11:50 - Which one should you buy?

    💻 Asus ROG Zephyrus G15 Spec Sheet for the model I reviewed:
    CPU: Ryzen 9 5900HS (8 Cores 16 Threads)
    GPU: NVIDA RTX 3080 8GB VRAM
    RAM: 16GB
    Storage: 1TB

    💻 HP Omen 15 Spec Sheet for the model I reviewed:
    CPU: AMD Ryzen 7 5800H (8 Cores 16 Threads)
    GPU: NVIDIA RTX 3060 VRAM 6GB
    RAM: 16GB
    Storage: 512GB

    ------

    DISCLAIMER: ALL LINKS IN DESCRIPTION ARE AFFILIATE LINKS if you make a purchase through the links provided I will get a small commission but at no extra cost to you, but that is what keeps this channel alive and the helpful content coming your way. 🤘 😊

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    This is MSI Prestige P75 Creator, an undercover performance laptop with up to 8 cores, 64GB of RAM and an Nvidia RTX 2070 Max Q! The best laptop for photography and 4K video editing?
    This video is sponsored by MSi.

    Amazon Affiliate Links:
    (When you buy through an affiliate link, PC Centric may receive a commission on the sale)

    My PC & Setup Gear:

    (US only) Complete list of my equipment: amzn.to/2i25qcW

    My PC: youtu.be/_1YAD-pFFjw

    My Keyboard: (Corsair K63 Wireless)
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    My Mouse: (Logitech G900)
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    LG UC99 Monitor:
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    My animated wallpapers: twitter.com/PcCentric/status/1029664428197900289

    Noblechairs ICON Leather chair:
    OCUK: bit.ly/2GMZSxs
    AMZ UK: amzn.to/2t0btaC
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    My Camera - Sony A6500:
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    My lights - LIFX RGB Bulbs:
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    A massive thank you to Asus ROG for sponsoring the channel.

    Review Ethics: youtube.com/watch?v=nFZDUswUQZo

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    Lakey Inspired: soundcloud.com/lakeyinspired

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    PC Centric is a participant in the Amazon EU Associates Programme, Amazon Services LLC Associates and Amazon CA Associates, affiliate advertising programmes designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.co.uk, Amazon.com & Amazon.ca

  • Investing in Great Leadership - MFM 02-02-2022

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    This is one of those times when almost no company is going to get the benefit of the doubt from Wall Street and investors in general. Meta Platforms (NASDAQ: FB) and Spotify (NYSE: SPOT) are two timely examples. Meta Platforms faces headwinds in the form of inflation, its own investments, and Apple's (NASDAQ: AAPL) new iOS privacy changes. Spotify is showing growth, but guidance has some spooked and the latest controversy involving podcast host Joe Rogan isn't helping matters either. Tim Beyers analyzes both companies and discusses the very public roles that CEOs Mark Zuckerberg and Daniel Ek are taking as their companies deal with varying challenges.Plus, Dylan Lewis and Brian Feroldi do a deep dive on Digitalocean, a cloud company some are comparing to a young Shopify.

    This episode of Motley Fool Money originally aired on February 2nd, 2022
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